Head of Consumer Marketing, Link

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

The Link Consumer Marketing team is responsible for building awareness, engagement, and preference for Stripe's consumer payments product: Link. We are a small dedicated unit embedded in the Product Marketing team, but you’ll partner closely with Product, Brand, Growth Marketing, Marketing Operations, Data Science and User Research.

We’re looking for our Head of Consumer Marketing that will build and grow Stripe’s first consumer product and brand—Link. Link is Stripe’s one-click checkout and already has over 100 million consumers, with millions more joining the network every month. You’ll set Link’s multi-year consumer marketing strategy and lead a team of marketers to deploy against this strategy. You’ll conduct foundational work like defining our core positioning and target personas; you’ll develop full-funnel consumer marketing campaigns across all channels – e.g. paid media, brand activations, OOH, lifecycle marketing, and partnerships – to drive consumer engagement and growth; you’ll launch new consumer features; you’ll set our annual consumer marketing budget and regularly report out to the CMO on its ROI.